Devi Chand is the founder and passionate artist of Papermelon, a jewelry company whose main mission is sustainability and beauty. Papermelon jewelry is made from recycled paper, which is collected from friends, neighbors and blessers. Paper types vary widely, but include newspapers, magazines, story books, paper bags, gift wrapping paper, calendars, and brochures.
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Because of her love of handicrafts, Chand decided to paint on paper. Although she completed a college degree in design and even worked in the corporate world for a while, she found her passion when wrapping a piece of paper with a toothpick on the dining table, which formed her first jewelry bead.She said: “Paper is one of the few truly sustainable products because it is made from woodIt is also one of the most recycled products on the planet. ”
This important knowledge is just the beginning of her efforts to keep the company environmentally friendly.Once she has finalized the basic technique of turning paper into paper Jewelry, Chand purchases supplementary beads, ropes and silver from other local companies. Papermelon jewellery is handmade in the home studio, and because there is no machine involved in this process, the manufacturing process is very energy-efficient.The company is committed to Zero waste Policy, Devi admits that this is easy to achieve because the product is the result of an upgrade.
“We started as an ordinary company in 2009. Thankfully, we paid attention to the ‘upgrade“” Chandler said. “By making sustainable choices in every step and every detail of life and business, the brand develops naturally. We are not perfect, but we are determined to make this a very ecological business. “
All jewels are packed in reusable and recyclable cardboard boxes handmade by local craftsmen. In each box, recycled paper is used as a filler.Because beauty is the core of the business, the packaging is decorated with fabric ribbons from tailors Waste, And each envelope is manually addressed. Papermelon also uses other daily necessities to turn pens and bottles into molds, and uses the natural light on the balcony as a photography space.
Picture from Papermelon