Amazon Prime Video has entered the content distribution space with the launch of Prime Video Channels in India

ShortsTV has announced a partnership with Amazon to launch the channel on Amazon Prime video channels in India. Amazon users can now access the channel’s short film library of over 4,000 titles after this link. “Short films are the source of creative power in India, with some of the world’s most exciting and exciting films emerging in what can only be described as a post-Bollywood revolution. Our goal is to bring the short film revolution to every A small village in India is one step closer.

The channel features multilingual short films in English, foreign languages ​​and local Indian languages, including Hindi, Gujarati, Bengali, Marathi, Kannada, Tamil, Malayalam and Telugu. It is available on Direct to Home (DTH) platforms such as Tata Sky, Airtel TV, Dish TV and d2h, as well as on the Airtel XStream app. It is also available on Amazon Prime Video in the UK, Netherlands, Italy and Spain.

This partnership with Amazon Prime Video aims to reach a new group of highly engaged viewers. Our service will give viewers the flexibility to watch their favorite shorts anytime and anywhere. Our strategy is to continue partnering with the best content aggregators in India and around the world to bring the largest selection of short films to our viewers,” said Tarun Sawhney, Head of Asia, ShortsTV.

Amazon Prime Video entered the content distribution space with the launch of Prime Video Channels in India last month. According to Chaitanya Divan, Head of Prime Video Channel, there has been a growing interest in short content in India, especially high quality short films as consumers consume more content on the go and on their mobile phones.

“We are pleased to collaborate with Shorts TV and provide access to their in-depth library of short films from around the world to Prime members, with an additional subscription. Consumers can select, subscribe and enjoy their favorite short content, all through the Prime Video app and website.”

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